Sportsbet - Review

Sportsbet Free Bet

Sportsbet is one of the most popular online bookmakers in Australia thanks to its rich heritage, compelling promotions and wide market coverage. Read on our expert Sportsbet review, featuring background information, ownership details, services provided, strengths, weaknesses and a whole host of useful facts. This review is designed to provide you with access to all the information you need before choosing whether to sign up and start punting on the greyhounds.

Sportsbet Key Differentiators

Top Three Reasons to Join  Sign Up
Top Tote + gives you best return on all three TAB's or the starting price on all Australian Greyhound Races. Join
Best mobile app in the business, best innovators on show. Join
Lots of Australian and international sports covered, plus plenty of novelties Join

Sportsbet Pros & Cons


  • Great and early fixed odds on a wide range of markets, including greyhounds!
  • One of the most popular bookmakers in Australia
  • Lots of Australian and international sports covered, plus plenty of novelties
  • Backed by a huge company with plenty of liquidity
  • A slick, visually appealing site that is easy to navigate
  • Lots of payment and withdrawal methods
  • A great mobile app, designed to be as straightforward as possible.
  • Live streaming
  • Brilliant customer service, including live chat function


  • Sportsbet would benefit from simplifying parts of their website
  • You cannot cash out a percentage of your bet



Sportsbet Services & Features

Deposit Options Minimum of $10 – VISA, MasterCard, bank transfer, BPAY, Paypal, Skrill, Moneybookers, PayPal, POLi
Withdrawal Options Electronic funds transfer, BPAY, Paypal, Skrill. Withdraw funds from your balance at any ATM with Sportsbet Cash Card
Transaction Fees No charge
Live Betting This section is easy to use and packed full of betting options, including Asian handicaps, and punters can watch events through a strong streaming service while stats appear to help inform betting decision.
Cash Out feature Limit your losses or maximise profit by exiting a bet before it has resulted!
Power Play You get one Power Play per day to increase your Odds on Racing and Multibets, including greyhound racing.
The Fold Cancel your bet in the run.
BYO Bets Request a bet of your choice for some selected sporting events.
Multi Betting Suggested multi-bets are tailored to your needs and it is easy to build multi-bets on the bet slip, with a wide range of markets covered.
Rewards You can benefit from a rolling program of daily offers and interesting promotions, while you will also find Best Bet on Racing and Best Bet on Sport offers that give you back your stake if unsuccessful.
Sportsbet Cash Card This allows punters to withdraw or spend their winnings anywhere in Australia that EFTPOS is available in a quick and simple fashion, giving you instant access to your cash.
Greyhound Markets Australia, New Zealand, United Kingdom, USA

Sportsbet Background – Who Are The Owners?

Sportsbet, now based in Melbourne, began life as a small bookmaker in Darwin opened in May 1993 and remained a niche player until Matthew Tripp purchased it for $250,000 in 2005 and was CEO up until 2011. In the span of just four years, he turned the firm into a major force in the booming online sports betting industry and grew the workforce from eight staff to 250, with the company's expansion coinciding with the widespread uptake of online betting in Australia.
In 2009, Irish bookmaking giant Paddy Power purchased a 51% stake in the business and set about turning it into Australia’s biggest and most popular online bookmaker. It took full control in 2011 in a deal that valued the firm at $338 million, and it has continued to go from strength to strength ever since. Sportsbet also benefited from having a brand name similar to TAB Sportsbet, often causing some confusion amongst punters with regards to brand.
They are boasting well over half a million Aussie customers - and for good reason. Sportsbet offers a very comprehensive online betting service, providing markets on racing from all over the globe.

Sportsbet Review: Summary

Paddy Power snapped up Betfair in 2011 to create one of the largest gambling companies in the world. Sportsbet is therefore part of a very large group with a wealth of expertise in online sports betting. They stand out from the other bookmakers by offering the earliest prices on all racing events, often leading the way with the betting markets before the other corporate bookmakers follow suit. Sportsbet is able to offer sharp odds and cover a huge range of markets, so it is easy to see why sports fans love betting with Sportsbet.

Sportsbet Fact File

  • Location: Melbourne
  • Regions Served: Australia
  • Currencies Available: AUD, NZD
  • Max Payout: Unspecified, with large bets subject to traders’ discretion.
  • Sportsbet’s analysts predict outcomes of more than 5,000 markets per day.

Sportsbet Sign-up Process

Signing up with Sportsbet takes only few simple steps
As part of our Sportsbet review we’ve completed the sign up process to run you through how it works. The whole process is really quick and simple. You will be asked to provide basic personal details before the site verifies your identity via its Veda Advantage Solutions System.

Sportsbet Customer Service

The Sportsbet customer service team works from 8am to 11pm Monday to Saturday, and 9am to 9pm Sunday.

  • Phone: 1800 990 907
  • Address: GPO Box 4755, Melbourne, VIC 3001

Sportsbet also offers live chat support from 7am to midnight Monday to Saturday and 8am to 9pm on a Sunday.

Sportsbet Markets

Sportsbet cover thousands of betting markets, including all the major racing codes and a wide variety of Australian sports. This includes numerous options when it comes to horse racing, greyhound racing, AFL, NRL, cricket, soccer and basketball. Around 40 different sports are covered, which is a strong selection compared to many rivals.
Sportsbet covers all Australian racing across the three codes, with a Top Tote Plus feature that ensures you get the best prices without having to think about it. For greyhounds, Sportsbet feature markets from Australia, New Zealand, the UK, Ireland and the USA with race betting options including Win or Place, Trifecta, First 4, Quinella, Exacta, Quaddie and Early Quaddie. 

Many of the Australian greyhound race markets feature expert tips by or The Watchdog, while Sportsbet also include handy Speedmap information, giving customers very useful knowledge regarding Early Speed. 

  • Win and Place Fixed price betting
  • Top Tote Plus - the best of the 3 major TABs (QLD, NSW and VIC) on every race, every day of the year
  • Quaddies, Trebles, Daily Doubles
  • Exotic betting - Quinella, Exacta, Trifecta and First Four

Sportsbet Mobile App

Sportsbet comes with mobile site and Apps (iOS & Android). The mobile app is just as sleek and visually appealing as the desktop site, while the functionality is superb. It looks great, it’s simple to navigate and it allows you to get your bets on quickly without fuss, so you could not ask for much more really.
It provides a form guide on the app, which could do with greater detail, but is very easy to use.
This app provides thousands of daily markets direct to your iPhone, iPad or Android device, and Sportsbet has clearly devoted a lot of time and energy into getting it right. 

 Form guide, Blackbook, Live Racing and more in Sportsbet iOS and Android apps

Sportsbet Review Roundup

It is easy to see why Sportsbet enjoys such a strong reputation among punters. Sports fans and racing aficionados alike are well looked after, with a wide range of markets, exotic bets, novelties and competitive odds. The site looks great and so does the app, and both are easy to navigate, while there is a cash out function and the live streaming service is strong. 
As well as offering heaps of generous promotions, Sportsbet is also committed to doing the right thing by punters, which has seen them refund (or pay out) hundreds of thousands of dollars to customers in the event that an outcome is deemed unfair or unjust. Sportsbet also offer their loyal customers prizes and other great incentives.  


  • How long does it take to withdraw from my Sportsbet account?
    Sportsbet will process your request on the same business day. Funds should be received by the bank the next business day. If you have a non-Australian bank account, it usually takes 3–5 business days to process an internal transfer, but may take longer depending on the recipient’s country and bank. Transfers made on a weekend or a public holiday will be processed the following business day.

  • How do I verify my account online?
    Log into the site, click on the My Account section and then click on Get Verified. Choose from the list of ID options, complete your personal details in the required fields exactly as they appear on your ID, tick the box at the bottom and click on the Verify These Details button. Your status should then change to Verified.

  • What if I have waited more than 48 hours for payment?
    Email and specify the date of the deposit, the amount, the reference used, your bank account details and a screenshot of your receipt. Sportsbet’s payment team should respond within two business days.

  • How do I cash out a bet that has been placed live?
    Bets placed via Bet Live can be cashed out by selecting the Cash Out button within the pending bet. You can Cash Out live bets via mobile, or by calling the phone betting team. You can view live bets in the My Account section, by tapping on Bet/Transaction History.